ZIP Code 53066: Population, Income, Housing

State: WI

Total population: 37,558 Household income: $113,114 Rent: $1,331

Overview

Total population

37,558

Rent

$1,331

Year built

1983

Household income

$113,114

Per capita income

$59,435

Poverty rate

5.8%

Unemployment rate

N/A

Household size

2.5 persons

Rent over 30% of income

46.9%

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Data are sourced from the American Community Survey (ACS) 5-Year Estimates, 2024 release — the latest dataset currently available. New 5-year estimates are published annually, about 6–12 months after the end of each reference year.

Demographics

State

Wisconsin

County

Waukesha County

City

Oconomowoc

Total population

37,558

Adults over 25

27,333

Total households

15,148

Household size

2.5 persons

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Income & Poverty

Household income

$113,114

Per capita income

$59,435

Poverty rate

5.8%

Unemployment rate

N/A

Rent over 30% of income

46.9%

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Housing

Rent

$1,331

Year built

1983

Households that rent

21.8%

Households that own

78.2%

Rooms per home (all homes)

6.6

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Race

White

93.2%

Black

1.2%

Asian

0.5%

Two or more races

3.7%

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Ethnicity

Hispanic or Latino

Not Hispanic or Latino

97%

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Commute

Commute rate

16,393 (83.9%)

Commute time to work

24 mins

Work from home

3,137 (16.1%)

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Education

Less than high school

19.5%

High school graduate or GED

21.5%

Some college or associate degree

10.8%

Bachelor’s degree or higher

48.2%

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Comparison of ZIP Code 53066 with: Waukesha County, WI Milwaukee metro area, WI Wisconsin United States

ZIP 53066

Total population37,558

Rent$1,331

Year built1983

Household income$113,114

Per capita income$59,435

Poverty rate5.8%

Unemployment rateN/A

Waukesha County, WI

Total population411,762

Rent$1,356

Year built1981

Household income$106,076

Per capita income$58,126

Poverty rate5.2%

Unemployment rate2.4%

Milwaukee Metro Area, WI

Total population1,568,938

Rent$1,139

Year built1967

Household income$78,218

Per capita income$45,732

Poverty rate12.3%

Unemployment rate3.2%

Wisconsin State

Total population5,914,872

Rent$1,087

Year built1975

Household income$77,485

Per capita income$43,373

Poverty rate10.6%

Unemployment rate3%

United States

Total population334,922,499

Rent$1,413

Year built1980

Household income$80,734

Per capita income$44,673

Poverty rate12.5%

Unemployment rate4%

Metric	ZIP53066	CountyWaukesha, WI	Metro AreaMilwaukee metro area, WI	StateWisconsin	CountryUnited States
Total population	37,558	411,762	1,568,938	5,914,872	334,922,499
Rent	$1,331	$1,356	$1,139	$1,087	$1,413
Year built	1983	1981	1967	1975	1980
Household income	$113,114	$106,076	$78,218	$77,485	$80,734
Per capita income	$59,435	$58,126	$45,732	$43,373	$44,673
Poverty rate	5.8%	5.2%	12.3%	10.6%	12.5%
Unemployment rate	N/A	2.4%	3.2%	3%	4%

View the full multi-level comparison →

Summary for 53066

Rent & Income

In 53066, the typical monthly rent is $1,331 and the typical household income is $113,114. Rent here is higher than Wisconsin, and household income is higher than Wisconsin. The estimated poverty rate is 5.8%.

Housing & Affordability

This ZIP Code is primarily owner-occupied, with renters accounting for about 21.8% of households. About 46.9% of renters spend more than 30% of their income on housing, indicating high cost burden.

Education & Employment

Educational attainment is very high, with about 48.2% of adults holding a bachelor’s degree or higher.

ZIP 53066 — Rent vs Household Income

ZIP 53066 — Poverty

How ZIP 53066 compares in Wisconsin (45 ZIP Codes)

Metric	This ZIP	Rank	Starts from	State range
Rent	$1,331	36 / 45	from lower rent	$810 – $1,672
Household income	$113,114	2 / 45	from higher income	$45,642 – $135,023
Poverty rate	5.8%	9 / 45	from lower poverty	2.7% – 39.6%

Rankings are calculated among ZIP Codes in Wisconsin with total population > 30,000 (year 2024).

Detailed Ranking Explanation for ZIP Code 53066

Rent

In terms of rental prices, this ZIP stands 36th out of 45 ZIP Codes in Wisconsin. Across Wisconsin, figures vary from $810 in ZIP 54220 up to $1,672 in ZIP 53593.

Household income

When comparing household incomes, ZIP Code 53066 stands 2nd out of 45 ZIP Codes. Throughout Wisconsin, numbers span from $45,642 in ZIP 53218 up to $135,023 in ZIP 53593.

Poverty rate

Looking at poverty indicators, this ZIP stands 9th out of 45 ZIP Codes. At the state level, values extend from 2.7% in ZIP 53593 up to 39.6% in ZIP 53703.

💰 Rent in ZIP Code 53066 (with Utilities)

Estimated Monthly Rent: $1,331 ℹ️ What’s Included:
✅ Base rent, electricity, gas, water/sewer, and heating fuels
❌ Not included: internet, cable TV, renter's insurance, parking

💡 What does this rent estimate mean?

Explanation: This estimate shows what renters typically pay each month for housing — including the apartment or home and essential utilities like heat, water, and electricity.

Included in this number: Rent plus electricity, gas, water/sewer, and heating fuel.

Not included: Internet, cable, parking, renter’s insurance, or furniture rental.

Note: This cost does not depend on the number of people living in the home.

👨‍👧‍👦 Household Income in ZIP Code 53066

Annual Household Income: $113,114

💡 What does Household Income mean?

Definition: This represents the middle value of all household incomes in the ZIP code — half of households earn less, and half earn more.

Includes: wages, salaries, self-employment income, Social Security, pensions, investments, unemployment, public assistance, and rental income.

Does NOT include: capital gains, non-cash benefits (like food stamps), or tax refunds.

Household = any group of people (or a single person) living in the same housing unit.

Example: A couple earning $40,000 and $30,000 together have a household income of $70,000. If that's in the middle of all local incomes, it's the value shown here.

📉 Poverty Rate in ZIP Code 53066

Estimated Rate: 5.8%

💡 What does the Poverty Rate represent?

Definition: The percentage of people in this area living below the federal poverty threshold.

How it works: The threshold is a dollar amount set by the U.S. Census Bureau that varies by family size and age. If a household's income is below that level, everyone in it is included in this rate.

Example: In a town of 10,000 people, if 1,500 have incomes below the poverty line, the poverty rate is 15%.

Note: This statistic only includes people living in households; it does not count those in student housing, military barracks, or nursing homes.

🏘️ Renter vs. Owner Households in ZIP Code 53066

In ZIP Code 53066, households that rent: 3,300 (21.8%)

📊 What does the renter household percentage reveal about this ZIP Code?

Household Type	Count	Share
Renter-Occupied	3,300	21.8%
Owner-Occupied	11,848	78.2%

Definition: This is the percentage of households that rent their home rather than own it. It includes only occupied housing units.

Why it matters: Areas with a high share of renter households often have younger populations, higher mobility, and different housing needs compared to mostly owner-occupied areas.

Example: If 65% of homes in an area are renter-occupied, it means 65 out of every 100 households rent their home.

📉 Renters Spending Over 30% of Income on Rent in ZIP Code 53066

In ZIP Code 53066, cost-burdened renters (households spending over 30% of income on housing): 1,547 (46.9%)

🏚️ What Does It Mean When Renters Spend Over 30% of Their Income on Housing?

Household Group	Households	Share
Cost-burdened renters (over 30%)	1,547	46.9%
Other renter households	1,753	53.1%
Total renter households	3,300	100%

Shares are calculated as a percentage of renter households.

This shows how many renters in the ZIP code are considered cost-burdened — meaning they spend more than 30% of their income on housing (rent and basic utilities).

It’s a sign that housing might be unaffordable in the area or that lower-income residents may be struggling with rent.

Data comes from the U.S. Census Bureau’s American Community Survey.

📊 Education Levels in ZIP Code 53066

Less than High School: 5,328 people (19.5%)

Includes adults who did not complete high school.

High School Graduate or GED: 5,880 people (21.5%)

Includes adults whose highest education is a high school diploma or GED.

Some College or Associate Degree: 2,963 people (10.8%)

Includes adults who attended college without completing a bachelor’s degree (some college or associate degree).

Bachelor’s Degree or Higher: 13,162 people (48.2%)

Includes adults with a bachelor’s degree or higher (bachelor’s, master’s, professional, or doctoral degree).

👥 Total Adults (25+): 27,333

ℹ️ Have questions about how these statistics are calculated? See our data methodology & FAQs

Source: ACS 5-Year Estimates (U.S. Census Bureau) — unemployment rate from BLS. Some values are derived metrics.