ZIP Code 72758: Population, Income, Housing

State: AR

Total population: 48,233 Household income: $99,147 Rent: $1,378

Overview

Total population

48,233

Rent

$1,378

Year built

2004

Household income

$99,147

Per capita income

$49,776

Poverty rate

9.8%

Unemployment rate

N/A

Household size

2.8 persons

Rent over 30% of income

30.9%

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Data are sourced from the American Community Survey (ACS) 5-Year Estimates, 2024 release — the latest dataset currently available. New 5-year estimates are published annually, about 6–12 months after the end of each reference year.

Demographics

State

Arkansas

County

Benton County

City

Rogers

Total population

48,233

Adults over 25

30,776

Total households

16,958

Household size

2.8 persons

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Income & Poverty

Household income

$99,147

Per capita income

$49,776

Poverty rate

9.8%

Unemployment rate

N/A

Rent over 30% of income

30.9%

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Housing

Rent

$1,378

Year built

2004

Households that rent

41.4%

Households that own

58.6%

Rooms per home (all homes)

5.7

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Race

White

58.5%

Black

0.5%

Asian

3.2%

Two or more races

30.9%

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Ethnicity

Hispanic or Latino

28.8%

Not Hispanic or Latino

71.2%

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Commute

Commute rate

20,960 (84.9%)

Commute time to work

18 mins

Work from home

3,720 (15.1%)

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Education

Less than high school

24.3%

High school graduate or GED

25.1%

Some college or associate degree

8.3%

Bachelor’s degree or higher

42.3%

Note: Rent, income, and year built are shown as median values, while household size is shown as an average (see explanations below).

ZIP data use Census ZCTAs, which closely match USPS ZIP Codes in most cases (see FAQ for details).

Comparison of ZIP Code 72758 with: Benton County, AR Rogers, AR Fayetteville metro area, AR Arkansas United States

ZIP 72758

Total population48,233

Rent$1,378

Year built2004

Household income$99,147

Per capita income$49,776

Poverty rate9.8%

Unemployment rateN/A

Benton County, AR

Total population303,632

Rent$1,277

Year built2001

Household income$93,506

Per capita income$47,067

Poverty rate7.6%

Unemployment rate2.6%

Rogers, AR

Total population72,981

Rent$1,270

Year built1998

Household income$86,728

Per capita income$44,802

Poverty rate10.5%

Unemployment rate2.5%

Fayetteville Metro Area, AR

Total population577,726

Rent$1,157

Year built1998

Household income$81,650

Per capita income$42,582

Poverty rate10.8%

Unemployment rate2.7%

Arkansas State

Total population3,049,391

Rent$947

Year built1987

Household income$60,773

Per capita income$34,225

Poverty rate16%

Unemployment rate3.5%

United States

Total population334,922,499

Rent$1,413

Year built1980

Household income$80,734

Per capita income$44,673

Poverty rate12.5%

Unemployment rate4%

Metric	ZIP72758	CountyBenton, AR	CityRogers, AR	Metro AreaFayetteville metro area, AR	StateArkansas	CountryUnited States
Total population	48,233	303,632	72,981	577,726	3,049,391	334,922,499
Rent	$1,378	$1,277	$1,270	$1,157	$947	$1,413
Year built	2004	2001	1998	1998	1987	1980
Household income	$99,147	$93,506	$86,728	$81,650	$60,773	$80,734
Per capita income	$49,776	$47,067	$44,802	$42,582	$34,225	$44,673
Poverty rate	9.8%	7.6%	10.5%	10.8%	16%	12.5%
Unemployment rate	N/A	2.6%	2.5%	2.7%	3.5%	4%

View the full multi-level comparison →

Summary for 72758

Rent & Income

In 72758, the typical monthly rent is $1,378 and the typical household income is $99,147. Rent here is higher than in both Rogers and Arkansas, and household income is also higher than in both. The estimated poverty rate is 9.8%, which is lower than in both Rogers and Arkansas.

Housing & Affordability

This ZIP Code is primarily owner-occupied, with renters accounting for about 41.4% of households. Around 30.9% of renters are cost-burdened, indicating a moderate level of rent pressure.

Education & Employment

Educational attainment is high, with about 42.3% of adults holding a bachelor’s degree or higher.

ZIP 72758 — Rent vs Household Income

ZIP 72758 — Poverty

How ZIP 72758 compares in Arkansas (25 ZIP Codes)

Metric	This ZIP	Rank	Starts from	State range
Rent	$1,378	25 / 25	from lower rent	$733 – $1,378
Household income	$99,147	3 / 25	from higher income	$40,231 – $110,514
Poverty rate	9.8%	6 / 25	from lower poverty	4.7% – 30.7%

Rankings are calculated among ZIP Codes in Arkansas with total population > 30,000 (year 2024).

Detailed Ranking Explanation for ZIP Code 72758

Rent

Rent-wise, this area comes 25th out of 25 ZIP Codes in Arkansas. At the state level, values extend from $733 in ZIP 72601 up to $1,378 in ZIP 72758.

Household income

Looking at income levels, ZIP Code 72758 holds the 3rd out of 25 ZIP Codes. In Arkansas as a whole, the range goes from $40,231 in ZIP 72209 up to $110,514 in ZIP 72712.

Poverty rate

Regarding poverty rate, ZIP Code 72758 ranks 6th out of 25 ZIP Codes. Statewide, values range from 4.7% in ZIP 72712 up to 30.7% in ZIP 72401.

💰 Rent in ZIP Code 72758 (with Utilities)

Estimated Monthly Rent: $1,378 ℹ️ What’s Included:
✅ Base rent, electricity, gas, water/sewer, and heating fuels
❌ Not included: internet, cable TV, renter's insurance, parking

💡 What does this rent estimate mean?

Explanation: This estimate shows what renters typically pay each month for housing — including the apartment or home and essential utilities like heat, water, and electricity.

Included in this number: Rent plus electricity, gas, water/sewer, and heating fuel.

Not included: Internet, cable, parking, renter’s insurance, or furniture rental.

Note: This cost does not depend on the number of people living in the home.

👨‍👧‍👦 Household Income in ZIP Code 72758

Annual Household Income: $99,147

💡 What does Household Income mean?

Definition: This represents the middle value of all household incomes in the ZIP code — half of households earn less, and half earn more.

Includes: wages, salaries, self-employment income, Social Security, pensions, investments, unemployment, public assistance, and rental income.

Does NOT include: capital gains, non-cash benefits (like food stamps), or tax refunds.

Household = any group of people (or a single person) living in the same housing unit.

Example: A couple earning $40,000 and $30,000 together have a household income of $70,000. If that's in the middle of all local incomes, it's the value shown here.

📉 Poverty Rate in ZIP Code 72758

Estimated Rate: 9.8%

💡 What does the Poverty Rate represent?

Definition: The percentage of people in this area living below the federal poverty threshold.

How it works: The threshold is a dollar amount set by the U.S. Census Bureau that varies by family size and age. If a household's income is below that level, everyone in it is included in this rate.

Example: In a town of 10,000 people, if 1,500 have incomes below the poverty line, the poverty rate is 15%.

Note: This statistic only includes people living in households; it does not count those in student housing, military barracks, or nursing homes.

🏘️ Renter vs. Owner Households in ZIP Code 72758

In ZIP Code 72758, households that rent: 7,026 (41.4%)

📊 What does the renter household percentage reveal about this ZIP Code?

Household Type	Count	Share
Renter-Occupied	7,026	41.4%
Owner-Occupied	9,932	58.6%

Definition: This is the percentage of households that rent their home rather than own it. It includes only occupied housing units.

Why it matters: Areas with a high share of renter households often have younger populations, higher mobility, and different housing needs compared to mostly owner-occupied areas.

Example: If 65% of homes in an area are renter-occupied, it means 65 out of every 100 households rent their home.

📉 Renters Spending Over 30% of Income on Rent in ZIP Code 72758

In ZIP Code 72758, cost-burdened renters (households spending over 30% of income on housing): 2,169 (30.9%)

🏚️ What Does It Mean When Renters Spend Over 30% of Their Income on Housing?

Household Group	Households	Share
Cost-burdened renters (over 30%)	2,169	30.9%
Other renter households	4,857	69.1%
Total renter households	7,026	100%

Shares are calculated as a percentage of renter households.

This shows how many renters in the ZIP code are considered cost-burdened — meaning they spend more than 30% of their income on housing (rent and basic utilities).

It’s a sign that housing might be unaffordable in the area or that lower-income residents may be struggling with rent.

Data comes from the U.S. Census Bureau’s American Community Survey.

📊 Education Levels in ZIP Code 72758

Less than High School: 7,484 people (24.3%)

Includes adults who did not complete high school.

High School Graduate or GED: 7,716 people (25.1%)

Includes adults whose highest education is a high school diploma or GED.

Some College or Associate Degree: 2,555 people (8.3%)

Includes adults who attended college without completing a bachelor’s degree (some college or associate degree).

Bachelor’s Degree or Higher: 13,021 people (42.3%)

Includes adults with a bachelor’s degree or higher (bachelor’s, master’s, professional, or doctoral degree).

👥 Total Adults (25+): 30,776

ℹ️ Have questions about how these statistics are calculated? See our data methodology & FAQs

Source: ACS 5-Year Estimates (U.S. Census Bureau) — unemployment rate from BLS. Some values are derived metrics.